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1 endorse a product
гл.марк. рекомендовать товар, выступать в поддержку товара (подтверждать полезные свойства товара и побуждать потребителей приобрести его; рекомендовать товар могут общественные и специализированные организации; знаменитости, участвующие в рекламе товара; потребители, испытавшие товар)The American Lung Association does not endorse the product. — Американская легочная ассоциация не выступает в поддержку данного товара.
National Advisory Committee members are not allowed to endorse the product by wearing apparel or displaying promotional items. — Члены Национального консультационного комитета не должны выступать в поддержку товара, напр., носить одежду, рекламирующую товар, или демонстрировать рекламные материалы.
He endorses the product as safe for children. — Он рекомендует данный товар как безопасный для детей.
A famous hockey player is used to endorse the product. — Знаменитый хоккеист привлекается для рекламы товара.
Many celebrities are paid to endorse products. — Многим знаменитостям платят за их слова в поддержку товаров.
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2 endorse
endorse [ɪnˈdɔ:s]a. ( = sign) [+ document, cheque] endosserb. ( = approve) [+ claim, candidature] appuyer ; [+ opinion] souscrire à ; [+ action, decision] approuver• to endorse a product [sportsman, celebrity] faire de la promotion pour un produit* * *[ɪn'dɔːs]transitive verb1) donner son aval à [view, policy]; appuyer [candidate, decision]; approuver [product, claim]; endosser [cheque, bill]2) GB Automobileto have one's licence endorsed — ≈ perdre des points sur son permis de conduire
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3 product
сущ.1)а) эк. продукт, изделие, товар (предмет, созданный человеком, машиной или природой; чаще всего имеются в виду предметы, созданные с целью продажи); мн. продукцияfood products — продукты, продовольственные товары
high-quality product — товар высокого качества, высококачественный [первоклассный\] товар
premium quality [premium grade\] product — товар высшего сорта [качества\], товар класса премиум-класса
undiscounted products — товары, продаваемые без скидки
fairly-priced product — товар по приемлемой [справедливой\] цене
See:acceptable product, accessory product, actual product, adulterated product, advanced technology products, ageing product, agricultural product, alimentary products, allied products, all-meat product, alternative products, ancillary product, anonymous product, augmented product, bakery products 1), basic product, beauty product, best-selling product, business products, by-product 1), &3, capitalized product, captive product, characteristic product, 2), co-product, commercialized product, commodity product, common product, comparable products, competing products, competiting products, competitive product, competitive products, complementary products, complete product, complicated product, conforming product, consumer products, consumer durable product, convenience products, core product, crop products, custom-designed product, customized product, custom-made product, declining product, deficient product, dehydrated product, differentiated product, diminishing marginal product, disposable product, diversified products, DIY product, do-it-yourself product, domestic product, durable products, egg product, electronics products, end product 2), &3, energy-saving product, entrenched product, essential product, established product, ethical product, ethnic product, everyday product, exclusive product, export products, fair trade product, fairly traded product, fairtrade product, fighting product, final product 1), а&2, financial product, food products, foreign products, formal product, functional product, generic product, global product, green products, grooming product, hair-care product, half-finished product, harmful product, health product, hedonic product, heterogeneous product, high performance product, high quality product, high-interest product 1), high-involvement products, high-margin product, high-reliability product, high-risk product, high-tech product, high-turnover product, high-value product, home-grown product, home-produced product, homogeneous product, hot product, household cleaning product, household maintenance products, household product, hygiene product, imitative product, imperfect product, import products, import-sensitive products, impulse product, industrial product, inferior product, information product, innovative product, in-process product, intangible product, interlocking products, intermediate product, investigated product, joint product, key product, knowledge-intensive product, known product, laundry products, lead product, leading edge product, leisure products, leisure-time products, licensed product, line extension product, livestock product, low-interest product 1), low-involvement products, low-value product, luxury product, main product 2), &3, manufactured products, marginal physical product, marginal product, mature product, me-too product, metal product, misbranded product, multinational product, multiple-use product 2), mundane product, national product, necessary product, necessity product, new product, no-name product, nonconforming product, non-conforming product, non-durable products, nonfood products, non-standard product, novel product, office products, off-price product, off-standard product, oil products, one-shot product, optional product, over-engineered product, paper products, parity products, patentable product, patented product, patent-protected product, payment product, pension product, pharmaceutical product, physical product, plant products, potential product, premium product, prestige products, price-sensitive product, primary products, prime product, printed products, private brand products, private label products, processed product, qualified product, quality products, ready-made product, rejected product, related product, replacement product, representative product, retirement product, revenue product, revised product, safe product, saleable product, salutary product, satisfactory product, scarce product, second generation product, secondary product, semi-finished products, shoddy product, sideline product, single-use product, skill-intensive product, slow-moving product, social product, sophisticated product, standardized products, sugared product, superior product, supplementary products, surplus product, synthetic product, tainted products, tangible product, tied product, tied products, tinned products, tobacco products 1), tying products, unacceptable product, unbranded product, unidentified product, unpatented product, unsafe product, unsaleable product, unsatisfactory product, utilitarian product, vendible product, viable product, wanted product, well-designed product, worthwhile product, product acceptability, product acceptance, product adaptability, product adaptation, product addition, product advertising, product analysis, product announcement, product application, product area, product arsenal, product assessment, product association, product assortment, product assurance, product augmentation, product availability, product awareness, product benefit, product billing, product brand, product branding, product bundling, product capabilities, product category, product choice, product claim, product class, product classification, product company, product compatibility, product competition, product comprehension, product concept, product conception, product control, product copy, product cost, product costing, product coverage, product cycle, product decision, product deletion, product demand, product demonstration, product departmentalization, product design, product development, product differences, product differentiation, product display, product distribution network, product diversification, product division, product element, product elimination, product engineering, product enhancement, product evaluation, product evolution, product exchange, product exhaustion, product expansion, product extension, product failure, product family, product field, product flows, product form, product graduation, product group, product homogeneity, product idea, product image, product improvement, product inflation, product innovation, product inspection, product integrity, product introduction, product invention, product item, product knowledge, product label, product labelling, product layout, product leveraging, product liability, product life, product life cycle, product line, product lineup, product literature, product management, product manager, product manual, product market, product marketing, product matching, product message, product mix, product modification, product name, product nameplate, product offering, product opportunity, product organization, product orientation, product origin, product patent, product perception, product performance, product personality, product placement, product plan, product planner, product planning, product policy, product portfolio, product position, product positioning, product preference, product presentation, product price, product pricing, product profile, product proliferation, product promotion, product proof, product protection, product publicity, product puffery, product quality, product quantity, product range, product rationalization, product recall, product release, product requirements, product research, product research and development, product retailer, product revision, product revolution, product safety, product sales, product sample, product sampling, product satisfaction, product segment, product segmentation, product shortage, product specialization, product specifications, product standard, product statement, product strategy, product structure, product style, product styling, product subline, product superiority, product survey, product tangibility, product team, product technology, product test, product testimony, product testing, product trial, product type, product uniformity, product usage, product validation, product variation, product variety, product warranty, endorse a product, Central Product Classification, Certificate of Pharmaceutical Product, Chemical and Allied Products Merchant Wholesalers, Clay Product and Refractory Manufacturing, debt-for-products swapб) эк. продукт, объем продукции ( количество произведенных товаров или услуг)company's product — продукция компании, товары компании
See:2) общ. результат, продукт (итог какой-л. деятельности)History is the product of social and economic forces. — История — это результат взаимодействия общественных и экономических факторов.
the product of this activity is radiation — в результате этой деятельности появляется радиация.
See:3) мат. произведение ( результат умножения двух чисел)
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продукт, товар: что-либо производимое для продажи.* * ** * *. . Словарь экономических терминов .* * * -
4 endorse
endorse [ɪn'dɔ:s](a) (cheque) endosser; (document → sign) apposer sa signature sur; (→ annotate) apposer une remarque sur; (passport) viser; Finance (bill of exchange) avaliser, endosser, donner son aval à∎ to endorse a driving licence faire état d'une infraction sur un permis de conduire(c) (approve → action, decision) approuver; (→ opinion) soutenir, adhérer à; (→ appeal, candidature) appuyer, soutenir;∎ I endorse all you have done j'approuve tout ce que vous avez fait∎ sportswear endorsed by top athletes des vêtements de sport recommandés par des sportifs de haut niveau;∎ should footballers be seen to endorse alcoholic drinks? est-il acceptable que les footballeurs fassent de la publicité pour des boissons alcoolisées? -
5 endorse
1 donner son aval à [view, policy, principle] ; appuyer [candidate, decision] ; Comm approuver [product] ; endosser [cheque, bill] ; approuver [claim] ;2 GB Aut to have one's licence endorsed ≈ perdre des points sur son permis de conduire. -
6 endorse
in'do:s1) (to write one's signature on the back of (a cheque).) endosar2) (to make a note of an offence on (a driving licence).) escribir la sanción3) (to give one's approval to (a decision, statement etc): The court endorsed the judge's decision.) aprobar, refrendar•tr[ɪn'dɔːs]1 (of cheque etc) endosar2 (approve) aprobar, apoyar, respaldar3 SMALLBRITISH ENGLISH/SMALL (driving license) escribir la sanción en1) sign: endosar, firmar2) approve: aprobar, sancionarv.• avalar v.• confirmar v.• contentar v.• endosar v.• garantizar v.• subscribir v.• suscribir v.• visar v.ɪn'dɔːrs, ɪn'dɔːs1)a) ( approve) \<\<statement/decision\>\> aprobar*, refrendarb) ( Pol) refrendarc) \<\<product\>\> promocionar2) ( sign) \<\<check/bill\>\> endosar3) (BrE Auto, Law) anotar los detalles de una infracción de tráfico en el permiso de conducir[ɪn'dɔːs]VT1) (=sign) [+ cheque, document] endosar2) (=approve) [+ opinion, claim, plan] aprobar; (=support) [+ decision] respaldar3) (Brit)(Aut)* * *[ɪn'dɔːrs, ɪn'dɔːs]1)a) ( approve) \<\<statement/decision\>\> aprobar*, refrendarb) ( Pol) refrendarc) \<\<product\>\> promocionar2) ( sign) \<\<check/bill\>\> endosar3) (BrE Auto, Law) anotar los detalles de una infracción de tráfico en el permiso de conducir -
7 endorse
transitive verb1) (sign one's name on back of) indossieren [Scheck, Wechsel]2) (support) beipflichten (+ Dat.) [Meinung, Aussage]; billigen, gutheißen [Entscheidung, Handlung, Einstellung]; unterstützen [Vorschlag, Kandidaten]* * *[in'do:s]1) (to write one's signature on the back of (a cheque).) indossieren2) (to make a note of an offence on (a driving licence).) auf der Rückseite beschreiben3) (to give one's approval to (a decision, statement etc): The court endorsed the judge's decision.) gutheißen•- academic.ru/24254/endorsement">endorsement* * *en·dorse[ɪnˈdɔ:s, AM enˈdɔ:rs]vt1. FINto \endorse a cheque einen Scheck auf der Rückseite unterschreiben [o fachspr indossieren▪ to be \endorsed eine Strafe auf dem Führerschein vermerkt bekommen3. (declare approval for)4. LAW▪ to \endorse sth den Inhalt einer Urkunde auf der Vorderseite vermerken* * *[ɪn'dɔːs]vt1) document, cheque auf der Rückseite unterzeichnen, indossierenI endorse that — dem stimme ich zu, dem pflichte ich bei
* * *endorse [ınˈdɔː(r)s] v/t1. a) ein Dokument etc auf der Rückseite beschreibenb) eine Erklärung etc vermerken (on auf dat)2. WIRTSCHa) einen Scheck etc indossieren, girierenendorse in blank in blanko indossieren3. a) einen Plan etc billigenb) sich einer Ansicht etc anschließen:endorse sb’s opinion jemandem beipflichten* * *transitive verb1) (sign one's name on back of) indossieren [Scheck, Wechsel]2) (support) beipflichten (+ Dat.) [Meinung, Aussage]; billigen, gutheißen [Entscheidung, Handlung, Einstellung]; unterstützen [Vorschlag, Kandidaten]* * *v.indossieren v. -
8 endorse
[ɪn'dɔːs]1) approvare [decision, product, claim]; appoggiare [ candidate]; girare, avallare per girata [cheque, bill]2) BE aut.* * *[in'do:s]1) (to write one's signature on the back of (a cheque).) girare2) (to make a note of an offence on (a driving licence).) annotare un'infrazione (sulla patente di guida)3) (to give one's approval to (a decision, statement etc): The court endorsed the judge's decision.) approvare•* * *[ɪn'dɔːs]1) approvare [decision, product, claim]; appoggiare [ candidate]; girare, avallare per girata [cheque, bill]2) BE aut. -
9 endorse
∎ sportswear endorsed by top athletes des vêtements de sport recommandés par des sportifs de haut niveau -
10 endorse product
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11 testimonial
1. сущ.1) общ. характеристика, рекомендательное письмо (документ, содержащий информацию о квалификации, характере и т. д. какого-л. лица)2) марк., рекл. свидетельство, рекомендация (высказывание известного в обществе или в определенных кругах человека, выявляющее его положительное отношение к качеству определенного продукта, что используется в рекламных целях)Syn:endorsement 3)See:3) пол. рекомендация (пропагандистский прием, заключающийся в предложении поддержать что-л., поскольку это поддерживают широко известные люди; один из восьми основных приемов по классификации Института анализа пропаганды)See:2. прил.1) общ. рекомендательныйSee:2) юр. свидетельствующий, доказательный, доказывающий
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1) свидетельство: заявление широкоизвестного лица, публичного деятеля о том, что оно удовлетворено качеством продукта; используется в рекламе товаров; в США такого рода свидетельства регулируются правилами Федеральной комиссии по торговле; = endorsement; 2) рекомендация, характеристика; 3) удостоверение, сертификат, аттестат. -
12 testimonial advertising
рекл. = testimonial advertisementSee:Англо-русский экономический словарь > testimonial advertising
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13 word-of-mouth advertising
рекл. реклама из уст в уста (распространение информации о продукте путем его рекомендации друзьям, родственникам и пр.)See:* * *реклама, создаваемая потребителями* * *рекламирование нового товара или услуги покупателем, который рассказывает своим друзьям, соседям и знакомым о достоинствах товараАнгло-русский экономический словарь > word-of-mouth advertising
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14 respaldar
m.1 backrest, seat back, seatback.El respaldar de la silla es muy duro The chair's backrest is too hard.2 bed rest.v.1 to back, to support.varios intelectuales respaldan la candidatura del escritor several intellectuals are backing o supporting the writer as a candidateel descubrimiento respalda su teoría the discovery backs up o supports his theoryEllos respaldan la calidad They back the quality.Ellos respaldan las evidencias They provide proof for the evidence.2 to buttress, to prop, to uphold, to reinforce.Ellos respaldan las paredes They buttress the walls.* * *1 to support, back (up)1 to lean back (en, on)2 (apoyarse) to lean (en, on)* * *verbto back, support* * *1. VT1) [+ documento] to endorse2) (=apoyar) to back, support3) (Inform) to support4) (=garantizar) to guarantee2.See:* * *1.verbo transitivo1)a) < persona> ( apoyar) to support, back; ( en discusión) to back... upb) <propuesta/plan> to support, back2.respaldado por la experiencia — backed by o with the backing of experience
respaldarse v pron1) ( en sillón) to sit back; (contra árbol, pared) to lean back2) ( depender)* * *= back, give + weight to, lend + weight to, support, underpin, back + Nombre + up, buttress, add + weight to, add + Posesivo + weight to, back into, stand by.Ex. Co-operative, carefully planned and financed internationally backed efforts have been the keynote of more recent activity.Ex. The resulting compromise in the overall design principles followed is, therefore, likely to give greater weight to these conventional needs.Ex. They can bring into relief differing conditions in member countries and they often lend weight to arguments for or against various policy options.Ex. In order to support these three elements, and to ensure that schemes are updated it is important to have some organisation which takes responsibility for revision and publication.Ex. This process is underpinned by a patient-based information system which is timely, accessible and credible to all participants.Ex. Often they use rather fancy words, such as 'theoretical models' or 'constructs' or 'paradigms' to describe what are, very frequently, no more than hypothetical ideas or categorisations which have little empirical evidence to back them up.Ex. Authors were often buttressed in their novel writing by other pieces of freelance writing.Ex. Measurement of library activities can provide the evidence to erase misconceptions and add weight to those aspects of service that present a more powerful image = La medición de las actividades bibliotecarias puede proporcionar las pruebas necesarias para erradicar falsas ideas y apoyar aquellos aspectos del servicio que presentan una mejor imagen de la biblioteca.Ex. But the unions were able to add their weight to the authority of the parliamentary investigators in bringing the worst excesses of unregulated apprenticeship and of working conditions under control = No obstante, los sindicatos pudieron reforzar la autoridad de los investigadores parlamentarios para controlar los peores excesos que se cometían en el aprendizaje de un oficio y las condiciones laborales sin regularizar.Ex. To the best of my knowledge, most of the big research libraries backed into the world of media = Según mi opinión, la mayoría de las bibliotecas académicas apostaron por adquirir todo tipo de soporte.Ex. It's hard to believe she stands by a man who gets his kicks out of beating her black and blue everynight.----* estar respaldado por Alguien = have + Nombre + behind + Pronombre.* respaldar Algo = lend + authority to.* respaldar el argumento de uno = back up + story.* respaldar una conclusión = support + conclusion.* respaldar una opinión = buttress + claim, support + view.* respaldar un argumento = back + Posesivo + argument, buttress + argument, buttress + Posesivo + case.* * *1.verbo transitivo1)a) < persona> ( apoyar) to support, back; ( en discusión) to back... upb) <propuesta/plan> to support, back2.respaldado por la experiencia — backed by o with the backing of experience
respaldarse v pron1) ( en sillón) to sit back; (contra árbol, pared) to lean back2) ( depender)* * *= back, give + weight to, lend + weight to, support, underpin, back + Nombre + up, buttress, add + weight to, add + Posesivo + weight to, back into, stand by.Ex: Co-operative, carefully planned and financed internationally backed efforts have been the keynote of more recent activity.
Ex: The resulting compromise in the overall design principles followed is, therefore, likely to give greater weight to these conventional needs.Ex: They can bring into relief differing conditions in member countries and they often lend weight to arguments for or against various policy options.Ex: In order to support these three elements, and to ensure that schemes are updated it is important to have some organisation which takes responsibility for revision and publication.Ex: This process is underpinned by a patient-based information system which is timely, accessible and credible to all participants.Ex: Often they use rather fancy words, such as 'theoretical models' or 'constructs' or 'paradigms' to describe what are, very frequently, no more than hypothetical ideas or categorisations which have little empirical evidence to back them up.Ex: Authors were often buttressed in their novel writing by other pieces of freelance writing.Ex: Measurement of library activities can provide the evidence to erase misconceptions and add weight to those aspects of service that present a more powerful image = La medición de las actividades bibliotecarias puede proporcionar las pruebas necesarias para erradicar falsas ideas y apoyar aquellos aspectos del servicio que presentan una mejor imagen de la biblioteca.Ex: But the unions were able to add their weight to the authority of the parliamentary investigators in bringing the worst excesses of unregulated apprenticeship and of working conditions under control = No obstante, los sindicatos pudieron reforzar la autoridad de los investigadores parlamentarios para controlar los peores excesos que se cometían en el aprendizaje de un oficio y las condiciones laborales sin regularizar.Ex: To the best of my knowledge, most of the big research libraries backed into the world of media = Según mi opinión, la mayoría de las bibliotecas académicas apostaron por adquirir todo tipo de soporte.Ex: It's hard to believe she stands by a man who gets his kicks out of beating her black and blue everynight.* estar respaldado por Alguien = have + Nombre + behind + Pronombre.* respaldar Algo = lend + authority to.* respaldar el argumento de uno = back up + story.* respaldar una conclusión = support + conclusion.* respaldar una opinión = buttress + claim, support + view.* respaldar un argumento = back + Posesivo + argument, buttress + argument, buttress + Posesivo + case.* * *backvtA1 ‹persona› (apoyar) to support, back; (en una discusión) to back … up2 ‹propuesta/plan› to support, back, endorsela moneda está respaldada por las reservas del banco central the currency is backed o supported by the reserves of the central bankun producto respaldado por 100 años de experiencia a product backed by o with the backing of 100 years' experienceB (endosar) ‹documento› to endorseA (en un sillón) to sit back; (contra un árbol, una pared) to lean backB (apoyarse) respaldarse EN algo/algn:se respalda mucho en sus padres he leans heavily on his parents (for support)siguen respaldándose en las mismas teorías they are still basing their arguments/case on the same theories* * *
respaldar ( conjugate respaldar) verbo transitivo ‹ persona› ( apoyar) to support, back;
( en discusión) to back up;
‹propuesta/plan› to support, back;
‹versión/teoría› to support, back up
respaldar verbo transitivo to support, back: nadie respaldó su proyecto, nobody backed her project
' respaldar' also found in these entries:
Spanish:
fiar
- apoyar
English:
back
- endorse
- support
* * *♦ vt1. [proyecto, empresa] to back, to support;varios intelectuales respaldan la candidatura del escritor several intellectuals are backing o supporting the writer as a candidate2. [tesis] to back up, to support;el descubrimiento respalda su teoría the discovery backs up o supports his theory* * *v/t back, support* * *respaldar vt: to back, to support, to endorse* * *respaldar vb to back / to support -
15 выступать в поддержку товара
Advertising: endorse productУниверсальный русско-английский словарь > выступать в поддержку товара
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16 рекомендовать товар
Advertising: endorse productУниверсальный русско-английский словарь > рекомендовать товар
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17 pegar
v.1 to stick.Ella pega el afiche She sticks the poster.2 to hit.pega a su mujer/a sus hijos he beats his wife/children3 to give (propinar) (bofetada, paliza).pegar un golpe a alguien to hit somebodypegar un tiro a alguien to shoot somebodyElla le pegó una tremenda paliza She gave him a good thrashing.4 to suit, to go with (corresponder a, ir bien a).no le pega ese vestido that dress doesn't suit herno le pega ese novio that boyfriend isn't right for her5 to paste (computing).6 to go together, to match.pegar con to go with7 to beat down (sol).8 to glue, to adhere, to bond, to paste.Ella pega las hojas She glues the sheets.9 to infect with.Yo le pegué a Ricardo un catarro I infected Richard with a cold.10 to sew on.Ella pega botones She sews on buttons.* * *2 (coser) to sew on3 (contagiar) to give4 (acercar) to move close to5 INFORMÁTICA to paste1 (combinar) to match1 (quemarse) to stick2 (persona) to latch onto■ se me pegó un tío en el pub y no hubo forma de deshacerme de él a bloke latched onto me in the pub and I couldn't get rid of him\no pegar ni con cola (no entonar) to be totally wrong, look totally out of place 2 (ser increíble) to be impossible to believe————————1 (golpear) to hit■ mamá, Pablo me ha pegado mum, Pablo hit me2 (dar) to give■ ¡vaya susto me has pegado! you didn't half scare me!1 (tener fuerza) to beat down■ ¡cómo pega el sol hoy! it's a real scorcher today!2 (beber) to knock back■ le gusta pegarle al whisky ¿eh? he likes knocking back the whisky, doesn't he1 (tropezar) to bump ( con, into)\dále que te pego over and over again, on and onno pegar golpe not to do a blessed thingno pegar ojo not to sleep a winkpegarle fuego a algo to set fire to somethingpegarle un tiro a alguien to shoot somebodypegarle una paliza a alguien to beat somebody uppegarse la vida padre familiar to live the life of Rileypegarse un tiro to shoot oneselfpegársela a alguien (engañar) to do the dirty on somebody 2 (ser infiel) to be unfaithful to somebody* * *verb1) to hit, strike2) glue, stick3) paste4) attach•- pegarse* * *1. VT1) (=adherir)a) [gen] to stick; [con cola] to glue, stick; [+ cartel] to stick up; [+ dos piezas] to fix together; (Inform) to pastelo puedes pegar con celo — you can stick it on with Sellotape ®, you can sellotape it on
b) (=coser) [+ botón] to sew on2) (=golpear) [gen] to hit; (=dar una torta a) to smackes un crimen pegar a los niños — it's a crime to hit o smack children
3) * (=dar)•
pegar un grito — to shout, cry out•
le han pegado un puntapié — they gave him a kick, they kicked him•
pegar un susto a algn — to scare sb, give sb a frightfuego 1)¡qué susto me has pegado! — what a fright you gave me!
4) (=arrimar)pegar una silla a una pared — to move o put a chair up against a wall
5) * (=contagiar) to give (a to)6)- pegarla8) Caribe [+ trabajo] to start2. VI1) (=adherir) to stick; (Inform) to paste2) (=agarrar) [planta] to take (root); [remedio] to take; [fuego] to catch3)pegar en algo — (=dar) to hit sth; (=rozar) to touch sth
pegaba con un palo en la puerta — he was pounding on o hitting the door with a stick
4) * (=armonizar) to go well, fit; [dos colores] to match, go togetherpegarle a algn: no le pega nada actuar así — it's not like him to act like that
pegar con algo — to match sth, go with sth
ese sombrero no pega con el abrigo — that hat doesn't match o go with the coat
5) * (=ser fuerte) to be strongeste vino pega (mucho) — this wine is really strong o goes to your head
6) * (=tener éxito)7) * (=creer)me pega que...: me pega que no vendrá — I have a hunch that he won't come
8)pegarle a algo — * to be a great one for sth *
3.See:* * *1.verbo transitivo1)a) <bofetada/patada> to giveb) <grito/chillido> to let outc) (fam) < repaso>2)pegó un póster en la pared — she stuck (o pinned etc) a poster up on the wall
b) ( coser) <mangas/botones> to sew onc) ( arrimar) to move... closer3) (fam) ( contagiar) < enfermedad> to give2.pegarla — (RPl fam) to be dead on (AmE colloq), to be spot on (BrE colloq)
pegar vi1)a) ( golpear)pegarle a alguien — to hit somebody; (a un niño, como castigo) to smack somebody
si vuelves a hacer eso, te pego — if you do that again, I'll smack you
b) (fam) ( hacerse popular) producto/moda to take off; artista to be very popularc) (fam) ( ser fuerte) viento to be strong2)a) ( adherir) to stickb) ( armonizar) to go together3.no pegar ni con cola — (fam)
pegarse v pron1)a) ( golpearse)me pegué con la mesa — I knocked o hit myself on the table
me pegué en la cabeza — I banged o knocked my head
se pegó un porrazo — (fam) she gave herself a nasty knock
pegársela — (Esp fam) to have a crash
pegársela a alguien — (Esp fam) ( ser infiel) to be unfaithful to somebody
b) (recípr) ( darse golpes) to hit each other2) < susto> to getpegarse una ducha — (fam) to take o have a shower
me voy a pegar unas vacaciones...! — I'm going to give myself a good vacation o (BrE) holiday
3)a) ( adherirse) to stickse pegó al or del timbre — she kept her finger on the doorbell
b) ( contagiarse) enfermedad to be infectiouseso se pega — you can easily catch it; (+ me/te/le etc)
se le pegó la costumbre de... — she got into the habit of...
* * *1 = plaster, affix, attach, glue, fasten together, stick, paste together, cement.Ex. Then it gets progressively worse as walls are washed away and vehicles plastered against houses and trees.Ex. Some libraries use small stickers affixed to the spines which have cartoons or ideograms indicating a special genre.Ex. In fixed location notation was physically attached to certain places on the shelves and books were always filed in the same place.Ex. The binding type specifies the type of binding ( glued, sewn).Ex. A book is physically a collection of sheets usually paper ones fastened together and protected by a cover which do form a genuine unit.Ex. Is it a matter of a library in one country sticking a pin in a map and requesting a document from the nearest library to where the pin is inserted?.Ex. The boards were generally made of wood up to the later fifteenth century; then of sheets of paper pasted together ('pasteboard'); and then, from the early eighteenth century in good-quality binding but later in cheap work, of rope-fibre millboard.Ex. An in-house bulletin may serve to cement firm relationships with the library's personnel.----* arrastrar y pegar = drag and drop.* copiar y pegar = copy and paste.* cortar y pegar = cut-and-paste.* goma de pegar = rubber solution.* ir pegado a = hug.* no pegar ni con cola = stick out like + a sore thumb.* pegar a Alguien = look + good on + Nombre.* pegar con cinta adhesiva = tape.* pegarse = stick together, bricking, blocking, rub off on.* pegarse a = stick to, have + a rub-off effect on.* pegarse como una lapa = cling like + a limpet, stick like + a limpet.* pegar sobre = paste onto.* pegar una nota en un sitio público = post.* * *1.verbo transitivo1)a) <bofetada/patada> to giveb) <grito/chillido> to let outc) (fam) < repaso>2)pegó un póster en la pared — she stuck (o pinned etc) a poster up on the wall
b) ( coser) <mangas/botones> to sew onc) ( arrimar) to move... closer3) (fam) ( contagiar) < enfermedad> to give2.pegarla — (RPl fam) to be dead on (AmE colloq), to be spot on (BrE colloq)
pegar vi1)a) ( golpear)pegarle a alguien — to hit somebody; (a un niño, como castigo) to smack somebody
si vuelves a hacer eso, te pego — if you do that again, I'll smack you
b) (fam) ( hacerse popular) producto/moda to take off; artista to be very popularc) (fam) ( ser fuerte) viento to be strong2)a) ( adherir) to stickb) ( armonizar) to go together3.no pegar ni con cola — (fam)
pegarse v pron1)a) ( golpearse)me pegué con la mesa — I knocked o hit myself on the table
me pegué en la cabeza — I banged o knocked my head
se pegó un porrazo — (fam) she gave herself a nasty knock
pegársela — (Esp fam) to have a crash
pegársela a alguien — (Esp fam) ( ser infiel) to be unfaithful to somebody
b) (recípr) ( darse golpes) to hit each other2) < susto> to getpegarse una ducha — (fam) to take o have a shower
me voy a pegar unas vacaciones...! — I'm going to give myself a good vacation o (BrE) holiday
3)a) ( adherirse) to stickse pegó al or del timbre — she kept her finger on the doorbell
b) ( contagiarse) enfermedad to be infectiouseso se pega — you can easily catch it; (+ me/te/le etc)
se le pegó la costumbre de... — she got into the habit of...
* * *pegar22 = hit, spank, smack, whip, beat, belt, whack.Ex: When I saw what he was up to, I drew back for a punch and hit him so hard on the nose that he fell on his back and lay there for some time, so that his wife stood over him and cried out 'Mercy! You've done my husband in!'.
Ex: In addition, both physical & verbal violence appear to be transgenerational: people who were spanked frequently as children are more prone to frequently spank their own children.Ex: Parents who endorse the use of non-coercive management techniques smack their children as well.Ex: He got whipped by policemen right here in Montgomery.Ex: Flexible moulds made of laminated paper called 'flong' were first used in Lyons in 1829 and were blotting and tissue paper pasted together, and the mould was formed by beating damp flong on the face of the type.Ex: They chased him and one belted him over the head with the bar, forcing him to the ground.Ex: The assailants, he said, did not know 'if I was straight or gay, I just happened to pass by and got whacked on the head'.* pegar chillidos = shriek.* pegar en el larguero = hit + the crossbar.* pegar en el travesaño = hit + the crossbar.* pegar fuerte = hit + hard, pack + a wallop.* pegar gritos = shriek, shout.* pegarse una hostia = come + a cropper.* pegar un estirón = shoot up.* pegar un puñetazo = sock.* pegar un repullo = give + a start, startle.* pegar un respingo = give + a start, startle.* pegar un susto = spook.1 = plaster, affix, attach, glue, fasten together, stick, paste together, cement.Ex: Then it gets progressively worse as walls are washed away and vehicles plastered against houses and trees.
Ex: Some libraries use small stickers affixed to the spines which have cartoons or ideograms indicating a special genre.Ex: In fixed location notation was physically attached to certain places on the shelves and books were always filed in the same place.Ex: The binding type specifies the type of binding ( glued, sewn).Ex: A book is physically a collection of sheets usually paper ones fastened together and protected by a cover which do form a genuine unit.Ex: Is it a matter of a library in one country sticking a pin in a map and requesting a document from the nearest library to where the pin is inserted?.Ex: The boards were generally made of wood up to the later fifteenth century; then of sheets of paper pasted together ('pasteboard'); and then, from the early eighteenth century in good-quality binding but later in cheap work, of rope-fibre millboard.Ex: An in-house bulletin may serve to cement firm relationships with the library's personnel.* arrastrar y pegar = drag and drop.* copiar y pegar = copy and paste.* cortar y pegar = cut-and-paste.* goma de pegar = rubber solution.* ir pegado a = hug.* no pegar ni con cola = stick out like + a sore thumb.* pegar a Alguien = look + good on + Nombre.* pegar con cinta adhesiva = tape.* pegarse = stick together, bricking, blocking, rub off on.* pegarse a = stick to, have + a rub-off effect on.* pegarse como una lapa = cling like + a limpet, stick like + a limpet.* pegar sobre = paste onto.* pegar una nota en un sitio público = post.* * *pegar [A3 ]vtA1 (propinar) ‹bofetada/paliza/patada› to givele pegó una paliza terrible he gave him a terrible beatingle pegué una patada en la rodilla I gave him a kick on the knee, I kicked him on the kneete voy a pegar un coscorrón I'm going to clout you o give you such a clout! ( colloq)le pegaron un tiro they shot her2 ‹grito/salto›pegó un chillido she let out a scream, she screamedles pegó cuatro gritos y se callaron she shouted at them and they shut uppegó un salto de alegría he jumped for joypegó media vuelta y se fue he turned around and walked away3 ‹susto› to give¡qué susto me pegaste! you gave me a terrible fright!4 ( fam) ‹repaso›pégale un repaso a este capítulo look over this chapter againle pegué una miradita I had a quick look at itBpegué los sellos en el sobre I stuck the stamps on the envelope¿cómo pego la suela? how can I stick the sole?vamos a pegar todos los pedazos we're going to glue o stick all the pieces back togetherpegó un póster en la pared she stuck ( o pinned etc) a poster up on the wall2 (coser) ‹mangas/botones› to sew … onni siquiera sabe pegar un botón he can't even sew a button on3 (arrimar, acercar) to move … closerpega el coche un poco más a la raya move the car a little closer to the linepegó el oído a la pared he put his ear to the wall4 ( Inf) to pasteC ( fam) (contagiar) ‹enfermedad› to giveno te acerques, que te pego la gripe don't come near me, I'll give you my flu o you'll get my flula verdad es que la pegamos con su regalo we really were dead on o spot on with her giftcon este espectáculo sí la vamos a pegar we're going to have a big hit with this show ( colloq)■ pegarviA1dicen que le pega a su mujer they say he beats his wifesi vuelves a hacer eso, te pego if you do that again, I'll smack you¡a mí no me vas a pegar! don't you dare hit me!la pelota pegó en el poste the ball hit the goalpostpegarle a algo ( fam): ¡cómo le pegan al vino! they sure like their wine ( colloq), they certainly knock back the wine ( colloq)2 ( fam) (hacerse popular) to take offsi el producto no pega, quebramos if the product doesn't take off o catch on, we'll go underuna artista que pega en el extranjero an artist who's very popular abroadsu último disco está pegando fuerte her latest record is a big hit ( colloq)3 ( fam) (ser fuerte) «viento» to be strong¡cómo pegaba el sol! the sun was really beating down!, the sun was really hot!este vino pega muchísimo this wine's really strong, this wine goes to your headB1 (adherir) to stick2 (armonizar) to go togetherestos colores no pegan these colors* don't go togetherpegar CON algo to go WITH sthesos zapatos no pegan con el vestido those shoes don't go (well) with the dressesa mesa no pega con los demás muebles that table doesn't fit in with o go with the rest of the furnitureel vino blanco no pega con la carne white wine doesn't go with meatno pegar ni con cola or no pegar ni juntar ( fam): esos colores no pegan ni con cola those colors* don't go together at alleste cuadro aquí no pega ni con cola this picture looks really out of place hereno pegamos ni juntamos en este ambiente we stick out like a sore thumb in a place like thispegó para su casa she made o headed for home■ pegarseA1(golpearse): me pegué con la mesa I bumped into the table, I knocked myself on the tableme pegué en la cabeza I banged o knocked my headme pegué un golpe muy fuerte en la pierna I hit my leg really hardse cayó de la bicicleta y se pegó un porrazo ( fam); she fell off her bike and gave herself a nasty knockpegársela a algn ( Esp fam); (ser infiel) to be unfaithful to sb, cheat on sb ( AmE colloq); (traicionar) to double-cross sb, do the dirty on sb ( colloq)2 ( recípr) (darse golpes) to hit each otherestos niños siempre se están pegando these kids are always hitting each other o fightingB1 ‹susto›¡qué susto me pegué cuando la vi! I got such a fright when I saw her2 ‹tiro›se pegó un tiro en la sien he shot himself in the head¡es para pegarse un tiro! it's enough to drive you crazy o mad!3 ( fam)(tomarse, darse): me voy a pegar una ducha I'm going to take o have a showertuvimos que pegarnos una corrida para no perder el tren we had to run to catch the trainanoche nos pegamos una comilona tremenda we had an amazing meal last night ( colloq)¡me voy a pegar unas vacaciones …! I'm going to give myself o have myself a good vacationme pegué el día entero estudiando I spent the whole day studyingme pegué cuatro días sin salir de casa I didn't leave the house for four days, I went (for) four days without leaving the house ( colloq)C1 (adherirse) to stickno consigo que este sobre se pegue I can't get this envelope to stickse me ha pegado el arroz the rice has stuckmi madre se pega al or del teléfono y no para de hablar once my mother gets yakking on the phone there's no stopping her ( colloq)se pegó al or del timbre she kept her finger on o she leaned on the doorbellse me pega y después no se qué hacer para deshacerme de él he latches on to me and then I can't get rid of him2«costumbre/enfermedad» (contagiarse) (+ me/te/le etc): en Inglaterra se le pegó la costumbre de tomar té in England she got into the habit of drinking tease le ha pegado el acento mexicano he's picked up a Mexican accentno te acerques, que se te va a pegar el catarro don't come too close or you'll catch my cold* * *
pegar ( conjugate pegar) verbo transitivo
1
le pegaron un tiro they shot her
pegarle un susto a algn to give sb a fright
2
( con cola) to glue, stick
3 (fam) ( contagiar) ‹ enfermedad› to give;
verbo intransitivo
1
(a un niño, como castigo) to smack sb;
la pelota pegó en el poste the ball hit the goalpost
[ artista] to be very popular
2
pegar CON algo to go with sth;
pegarse verbo pronominal
1a) ( golpearse):◊ me pegué con la mesa I knocked o hit myself on the table;
me pegué en la cabeza I banged o knocked my head
2 ‹ susto› to get;
3 ( contagiarse) [ enfermedad] to be infectious;
se te va a pegar mi catarro you'll catch my cold;
se le ha pegado el acento mexicano he's picked up a Mexican accent
pegar
I verbo transitivo
1 (adherir) to stick
(con pegamento) to glue
2 (coser) to sew on
3 (arrimar) lean against: es mejor que pegues la cuna a la pared, you'd better put the cradle against the wall
4 (un susto, una enfermedad) to give
5 (realizar una acción) pegó fuego a la casa, he set the house on fire
pegó saltos de alegría, he jumped for joy
6 (maltratar) to hit: no pegues al niño, don't hit the child
II verbo intransitivo
1 (combinar) to match: ese jersey no pega con esos pantalones, that sweater doesn't go with those trousers
(estar próximo a) to be next to: su casa está pegada al cine, his house is next to the cinema
2 (sol) to beat down
♦ Locuciones: no pegar ojo, not to sleep a wink
' pegar' also found in these entries:
Spanish:
cartel
- cascar
- frenazo
- hebra
- ojo
- respingo
- reventón
- sacudir
- zurrar
- acertar
- culo
- dar
- estirón
- golpear
- maltratar
- rebote
- salto
- sonar
English:
affix
- beat
- beat down
- believe in
- belt
- bond
- give
- glue
- gum
- hang
- hit
- paste
- punch
- put up
- scare
- sellotape
- sew on
- shoot
- slap
- slug
- smack
- stick
- stick together
- strike
- tape
- wallop
- alone
- attach
- crack
- even
- go
- jolt
- superglue
- wink
* * *♦ vt1. [adherir] to stick;[con pegamento] to glue; [póster, cartel] to fix, to put up; [botón] to sew on;pegó la suela al zapato he stuck the sole on the shoeno pegues la silla tanto a la pared don't put the chair so close up against the wall;3. [golpear] to hit;el balón me pegó en la cara the ball hit me in the face;pega a su mujer/a sus hijos he beats his wife/children4. [dar] [bofetada, paliza, patada] to give;pegó un golpe sobre la mesa he banged the table;pegar un golpe a alguien to hit sb;pegar un susto a alguien to give sb a fright;pegar un disgusto a alguien to upset sb;pegar un tiro a alguien to shoot sbpegar un grito to cry out, to let out a cry;no arreglas nada pegando gritos it's no use shouting;pegar un respingo to (give a) start;pegaban saltos de alegría they were jumping for joy;pegar un suspiro to (give a) sigh;pegar fuego a algo to set sth on fire, to set fire to sthle pegó el sarampión a su hermano she gave her brother measles7. [corresponder a, ir bien a] to suit;no le pega ese vestido that dress doesn't suit her;esta corbata pega con esa camisa this tie goes with that shirt;no le pega ese novio that boyfriend isn't right for her8. Informát to pastela pegamos con esa idea we were spot on with that idea♦ vi1. [adherir] to stick2. [golpear] to hit;la lluvia pegaba en la ventana the rain was driving against the windowpane;una bala pegó contra el techo a bullet hit the ceiling;la pelota pegó en el larguero the ball hit the crossbar3. [armonizar] to go together, to match;no pegan nada they don't go together o match at all;no pega mucho un bingo en este barrio a bingo hall doesn't really fit o looks rather out of place in this part of town;pegar con to go with;un color que pegue (bien) con el rojo a colour that goes (well) with red[viento, aire] to be strong; [vino, licor, droga] to be strong stuff, to pack a punch;el aire pega de costado there's a strong side wind;¡cómo pega el sol! it's absolutely scorching!el restaurante pega con a la estación the restaurant's right next to the stationeste grupo está pegando mucho últimamente this group is massive at the moment;una nueva generación de tenistas viene pegando fuerte a new generation of tennis players is beginning to come through* * *I v/t1 ( golpear) hit2 ( adherir) stick, gluepegar un grito shout, give a shout;no me pega la gana Méx I don’t feel like itII v/i1 ( golpear) hit2 ( adherir) stick4 ( armonizar) go (together)* * *pegar {52} vt1) : to glue, to stick, to paste2) : to attach, to sew on3) : to infect with, to giveme pegó el resfriado: he gave me his cold4) golpear: to hit, to deal, to strikeme pegaron un puntapié: they gave me a kick5) : to give (out with)pegó un grito: she let out a yellpegar vi1) : to adhere, to stick2)pegar en : to hit, to strike (against)3)pegar con : to match, to go with* * *pegar vb5. (armonizar) to go -
18 publicidad
f.1 publicity.dar publicidad a algo to publicize something2 advertising (commerce).publicidad directa direct mailingpublicidad subliminal subliminal advertising3 advertising material (folletos).4 commercial, ad, advertisement, promotional material.* * *1 (comercial) advertising2 (divulgación) publicity* * *noun f.* * *SF1) (Com) advertisingpublicidad de lanzamiento — advertising campaign to launch a product, advance publicity
2) (=divulgación) publicity* * *a) (de tema, suceso) publicityb) (Com, Marketing) advertising* * *= publicity material, publicity, advertising, sales pitch.Ex. Course brochure and prospectuses of course programmes, in addition to publicity materials, were acquired.Ex. The publicity adopted for the promotion of this type of documentation seems ill-suited to the purposes envisaged.Ex. Forms of outreach include advertising, leaflets, talks, radio and television spots and knocking on doors.Ex. The term 'commercial communications' covers all forms of advertising promoting products and services but not packaging and sales pitches by individual salesperson.----* agencia de publicidad = advertising agency.* anunciado en la publicidad = advertised [advertized, -USA].* campaña de publicidad = publicity campaign, press campaign.* dar publicidad = publicise [publicize, -USA], give + publicity.* directivo de agencia de publicidad = advertising executive.* evitar la publicidad = shun + the public eye, keep out of + the public eye.* fotografía de publicidad = advertising photography.* publicidad a través de la prensa = press advertising.* publicidad conjunta = joint publicity.* publicidad de la administración pública = public service announcement (PSA).* publicidad de organismo oficial = public service announcement (PSA).* publicidad televisiva = television advertising, TV advertising.* recibir publicidad = receive + publicity.* * *a) (de tema, suceso) publicityb) (Com, Marketing) advertising* * *= publicity material, publicity, advertising, sales pitch.Ex: Course brochure and prospectuses of course programmes, in addition to publicity materials, were acquired.
Ex: The publicity adopted for the promotion of this type of documentation seems ill-suited to the purposes envisaged.Ex: Forms of outreach include advertising, leaflets, talks, radio and television spots and knocking on doors.Ex: The term 'commercial communications' covers all forms of advertising promoting products and services but not packaging and sales pitches by individual salesperson.* agencia de publicidad = advertising agency.* anunciado en la publicidad = advertised [advertized, -USA].* campaña de publicidad = publicity campaign, press campaign.* dar publicidad = publicise [publicize, -USA], give + publicity.* directivo de agencia de publicidad = advertising executive.* evitar la publicidad = shun + the public eye, keep out of + the public eye.* fotografía de publicidad = advertising photography.* publicidad a través de la prensa = press advertising.* publicidad conjunta = joint publicity.* publicidad de la administración pública = public service announcement (PSA).* publicidad de organismo oficial = public service announcement (PSA).* publicidad televisiva = television advertising, TV advertising.* recibir publicidad = receive + publicity.* * *1 (de un tema, suceso) publicityse le ha dado mucha publicidad it has received a lot of publicityagencia de publicidad advertising agencyespacios de publicidad advertising spotsle están haciendo mucha publicidad al nuevo modelo they're advertising o ( colloq) plugging the new model a lothay demasiada publicidad en la tele there's too much advertising on TV, there are too many commercials o ( BrE) advertisements on TVCompuestos:skywritingbillboard advertising* * *
publicidad sustantivo femenino
b) (Com, Marketing) advertising;
publicidad sustantivo femenino
1 publicity
2 (propaganda) advertising
hacer publicidad, to advertise
3 (anuncios) advertisements pl ➣ Ver nota en publicity
' publicidad' also found in these entries:
Spanish:
activar
- agencia
- condicionar
- display
- subliminal
- tríptico
- agente
- cartel
English:
advertise
- advertising
- advertising agency
- counteract
- endorse
- endorsement
- focus
- hand-out
- hype
- publicity
- shun
- exposure
- widely
* * *publicidad nf1. [difusión] publicity;dar publicidad a algo to publicize sth;han preferido no dar publicidad al nombramiento they have chosen not to make the appointment public[en televisión] ads, commercials, Br adverts;una campaña de publicidad an advertising campaignpublicidad directa direct mailing;publicidad estática billboards;publicidad subliminal subliminal advertising3. [folletos] advertising material;no me gusta recibir publicidad por correo I don't like being sent junk mail* * *f1 ( divulgación) publicity2 COM advertising;hacer publicidad advertise;dar publicidad a algo publicize o advertise sth3 ( anuncios) advertisements pl* * *publicidad nf1) : publicity2) : advertising* * *1. (propaganda) advertising2. (anuncios) adverts3. (divulgación) publicity -
19 programme
1. nпрограмма; план
- ad hoc programme
- adjustment programme
- administrative programme
- advertising programme
- advertising and promotional programme
- allocation programme
- application programme
- approved programme
- audit programme
- austerity programme
- baseline programme
- bilateral programme
- bills programme
- broadened programme
- budgeting programme
- business support programme
- buy-out programme
- census programme
- certification programme
- commercial paper programme
- commissioning programme
- common programme
- comprehensive programme
- construction programme
- control programme
- cost-effectiveness programme
- crash programme
- credit programme
- current programme
- demonstration programme
- design programme
- detailed programme
- development programme
- diagnostic programme
- diversification programme
- economic programme
- efficient programme
- emergency programme
- engineering programme
- evaluation programme
- exhibition programme
- expansion programme
- expense reduction programme
- experimental programme
- exploration programme
- export programme
- extended programme
- extension programme
- extra-budgetary programme
- feasible programme
- federal programme
- financial programme
- follow-up programme
- framework programme
- frequent buyer programme
- general programme
- general work programme
- harvesting programme
- health care programme
- heavy programme
- import programme
- index programme
- indicative programme
- industrial programme
- industrialization programme
- industry-oriented programme
- inspection programme
- investigation programme
- investment programme
- joint programme
- large-scale programme
- licensed programme
- licensing programme
- loading programme
- long-range programme
- long-term programme
- management programme
- manufacturing programme
- marketing programme
- military programme
- modernization programme
- modified programme
- operating programme
- operational programme
- operative programme
- optimum programme
- original programme
- output programme
- output control programme
- outreach programme
- package programme
- packaged computer programme
- pilot programme
- preliminary programme
- price support programme
- priority programme
- privatization programme
- processing programme
- product improvement programme
- production programme
- promotion programme
- proposed programme
- public housing programme
- public welfare programme
- public works programme
- purchasing programme
- purpose-oriented programme
- quality programme
- quality check programme
- rebuilding programme
- recovery programme
- reinterview programme
- relief programme
- research programme
- restructuring programme
- revised programme
- safety programme
- sale-and-leaseback programme
- sales programme
- sales development programme
- sales promotion programme
- selling programme
- source programme
- special programme
- sponsored programme
- stabilization programme
- standardization programme
- standby lending programme
- stock-buyback programme
- target programme
- technical programme
- technological programme
- testing programme
- training programme
- turnaround programme
- updating programme
- user programme
- working programme
- World Food Programme
- zero-defects programme
- programme for economic rehabilitation
- programme for exploration
- programme for investigation
- programme for research
- programme of action
- programme of cooperation
- programme of demonstration
- programme of development
- programme of financing
- programme of instruction
- programme of purchases
- programme of training
- programme of a visit
- programme of work
- agree upon a programme
- approve a programme
- carry out a programme
- commit smb to a programme
- continue with a programme
- co-finance a programme
- coordinate programmes
- cooperate in a programme
- curtail the investment programme
- define a programme
- develop a programme
- disclose a programme
- draw up a programme
- elaborate a programme
- endorse a programme
- establish a programme
- execute a programme
- finance a programme
- formulate a programme
- implement a programme
- initiate a programme
- launch a programme
- lay down a programme
- maintain a programme
- make a programme
- map out a programme
- modify a programme
- negotiate a programme
- offer a programme
- prepare a programme
- project a programme
- propose a programme
- realize a programme
- reconsider a programme
- revise a programme
- roll back a programme
- sponsor a programme
- squeeze social programmes
- suspend a programme
- work out a programme2. vсоставлять программу или план; планировать; программироватьEnglish-russian dctionary of contemporary Economics > programme
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20 support
1. n поддержка, помощьI hope to have your support — я надеюсь, что вы меня поддержите
2. n опора, оплотthe elder son is the support of the family — старший сын — опора семьи
3. n кормилец4. n средства к существованию5. n финансовое обеспечение, содержаниеthe school draws its support from public subscriptions — школа существует на средства, собранные общественностью
6. n обеспечениеdepot support — обеспечение, осуществляемое складом
7. n воен. материально-техническое обеспечение8. n театр. актёр или актриса на вторых или выходных ролях9. n жив. основа, основание10. n тех. кронштейн11. n тех. штатив12. n тех. горн. стойка13. n тех. суппорт, держатель14. n спорт. упор15. n спорт. наплыв16. n спорт. эк. закупка для поддержания цен, интервенционная скупка17. v поддерживать, подпирать18. v помогать, поддерживать; содержать19. v воен. обеспечивать; обслуживать20. v оказывать поддержку; придавать силы21. v спорт. быть поклонником22. v защищать; помогать, содействоватьto support the peace policy — поддерживать мирную политику, выступать в защиту политики мира
23. v подтверждать, служить доказательствомlend support — оказывать поддержку; подтверждать
24. v выдерживать, выносить, сносить25. v театр. играть вторые роли, участвовать в эпизодахfront lying support hang on low bar — вис лежа на н.ж.
26. v эк. поддерживать на определённом уровнеСинонимический ряд:1. backing (noun) backing; patronage; promotion2. blessing (noun) blessing; favor; succor3. brace (noun) abutment; brace; buttress; column; crutch; foundation; mainstay; prop; shore; stay; strut; truss; underpinner; underpinning; underpropping4. defense (noun) defense; evidence; justification; reasoning5. help (noun) aid; assist; assistance; comfort; hand; help; lift; relief; secours; succour6. living (noun) alimentation; alimony; bread; bread and butter; keep; livelihood; living; maintenance; provision; salt; subsistence; sustenance; upkeep7. advance (verb) advance; champion; promote8. advocate (verb) advocate; back; defend; endorse; forward; further; get behind; plump for; side with; stand behind9. bear (verb) abide; accept; bear; brook; digest; endure; go; go through; lump; put up with; stand; stick out; stomach; suffer; swallow; sweat out; take; tolerate; undergo10. bear up (verb) bear up; bolster; brace; buoy up; buttress; carry; prop; shore up; strengthen; sustain; underprop; upbear11. finance (verb) finance; fund; subsidize12. help (verb) abet; aid; assist; help; relieve; succour13. maintain (verb) buoy; keep; keep up; maintain; nourish; nurture; provide for14. sponsor (verb) patronise; sponsor15. uphold (verb) backstop; hold; hold up; side; uphold16. verify (verb) confirm; corroborate; establish; substantiate; verifyАнтонимический ряд:betray; block; check; circumvent; counteract; cripple; defeat; desert; destroy; disconcert; discontinue; discourage; dishearten; drop; neglect; oppose; opposition; succumb; superstructure; weaken
См. также в других словарях:
endorse — [[t]ɪndɔ͟ː(r)s[/t]] endorses, endorsing, endorsed 1) VERB If you endorse someone or something, you say publicly that you support or approve of them. [V n] I can endorse their opinion wholeheartedly. [V n] ...policies agreed by the Labour Party… … English dictionary
endorse — verb 1) endorse a product Syn: support, back, agree with, approve (of), favor, subscribe to, recommend, champion, stick up for, uphold, affirm, sanction; informal throw one s weight behind, okay See note at … Thesaurus of popular words
product endorsement — / prɒdʌkt ɪnˌdɔ:smənt/, endorsement advertising /ɪn dɔ:smənt ˌædvətaɪzɪŋ/ noun advertising which makes use of famous or qualified people to endorse a product ● Which celebrities have agreed to contribute to our endorsement advertising? ● Product… … Marketing dictionary in english
Product liability — is the area of law in which manufacturers, distributors, suppliers, retailers, and others who make products available to the public are held responsible for the injuries those products cause. Product liability in the United StatesIn the United… … Wikipedia
endorse — [en dôrs′, indôrs′] vt. endorsed, endorsing [altered (after L) < ME endosen < OFr endosser < ML indorsare < L in, on, upon + dorsum, the back] 1. to write on the back of (a document); specif., a) to sign (one s name) as payee on the… … English World dictionary
endorse — in its modern marketing meaning ‘to give one s approval to (a product)’ was labelled by the Concise Oxford Dictionary in 1914 as ‘vulgar in advertisements’. Its original meaning is ‘to write on the back of (a document)’, from Latin dorsum ‘back’ … Modern English usage
endorse — Transferring asset ownership by signing the back of the asset s certificate. Bloomberg Financial Dictionary * * * endorse en‧dorse [ɪnˈdɔːs ǁ ˈdɔːrs] also indorse verb [transitive] 1. LAW … Financial and business terms
endorse — 01. You need to [endorse] this check before you can cash it. 02. Michael Jackson used to [endorse] Pepsi in a number of advertisements. 03. The policies [endorsed] by this party seem to be quite unpopular with the general public. 04. There are a… … Grammatical examples in English
endorse — verb ADVERB ▪ enthusiastically, heartily, strongly, warmly, wholeheartedly ▪ entirely, fully ▪ overwhelmingly, unani … Collocations dictionary
product — noun 1 sth that is made or formed ADJECTIVE ▪ good, right ▪ We have a good product, but it needs to be marketed better. ▪ the right product in the right place at the right time ▪ innovative … Collocations dictionary
endorse — also indorse transitive verb ( dorsed; dorsing) Etymology: alteration of obsolete endoss, from Middle English endosen, from Anglo French endosser, to put on, don, write on the back of, from en + dos back, from Latin dorsum Date: 1581 1. a. to… … New Collegiate Dictionary
